298 Samar Maakaraoun, Partner

<p>Partner at <a href="https://www.pentagram.com/">Pentagram</a> since 2023.Growing up in Beirut before moving to London, Samar is fluent in three languages and two cultures. Spanning 20+ years across branding, digital storytelling, scenography and typography, her career has focused on balancing aesthetics, context and heritage with brand voice and purpose.</p>