UP575 Chat_UP: 'That's So AI', Rogue Agents and Superintelligence

Gen Z has a new insult for anything that looks cheap: “that’s so AI”. Richard Gillis and Andy Shora of TFG Labs ask what that means for a sports industry selling AI to investors, sponsors and fans all at once. They cover who should own AI inside a club, what happens when the shirt sponsor is also your infrastructure, and why autonomous agents have changed the risk profile from bad copy to switched-off turnstiles. In this episode Why fans discount AI content, and why craft and effort sti...