Why Is Clavicular on My FYP? Decoding Looksmaxxing, Mogging & the Algorithm

<p>During New York Fashion Week, my feed suddenly filled with clips of <strong>Clavicular (Braden Peters)</strong> — a controversial 20-year-old streamer widely described online as the face of the <strong>looksmaxxing</strong> movement.</p><p>So I went down the rabbit hole.</p><p>In this episode, I unpack the strange vocabulary and culture surrounding looksmaxxing — from <strong>softmaxxing vs hardmaxxing</strong> to terms like <strong>mogging, canthal tilt, and midface ratio</strong> — and why these ideas are spreading across TikTok, fitness culture, and even fashion.</p><p>We also talk about the darker side of the trend, including dangerous practices like <strong>“bone smashing,”</strong> which medical experts say is unsupported and potentially harmful.</p><p>How did a niche internet subculture tied to incel forums suddenly end up on mainstream feeds?</p><p>And why did my algorithm decide this was exactly what I needed to see during Fashion Week?</p><p></p><p><strong>CHAPTERS</strong></p><p>00:00 My FYP Gets Hijacked<br>00:37 The NYFW Rabbit Hole<br>01:37 Who Is Clavicular?<br>03:21 Looksmaxxing 101<br>03:50 Softmaxxing vs Hardmaxxing<br>04:14 Mogging &amp; Beauty Metrics<br>05:20 The Dangers of Bone Smashing<br>06:46 Incel Roots of Looksmaxxing<br>07:16 Why Algorithms Push This Content<br>08:39 Media &amp; Pop Culture Parallels<br>09:42 My Take on the Trend<br>10:40 Final Thoughts</p><p></p>