How Lands’ End is Amplifying its Brand Personality for Today's Consumer

In this episode of Women in Retail Talks, Women in Retail Leadership Circle Co-Founder Melissa Campanelli interviews Kym Maas, president of Lands’ End consumer and chief creative officer at Lands’ End, Inc. Maas shares how mentorship has impacted her career growth, how she's evolving to take on her new dual role as president and creative chief, drawing from Lands' End's rich heritage to bring fresh personality to the brand, and more.