
Über diesen Podcast
Struggling to make events drive business growth? Welcome to Event About It, the podcast for event-led growth. Hosted by Megan Martin, we ditch surface-level logistics for the high-stakes event strategy and event marketing your CEO, CMO, and CRO actually cares about. We blend actionable tactics with wild, backstage stories to ensure your next activation is a strategic powerhouse, not just a party. Join us every Friday: • 1st/3rd: Event strategy, stories and “Vent of the Week.” • 2nd/4th:…
66 Folgen · business
EVENT ABOUT IT: Event Marketing, Strategy & Business Growth
Über diesen Podcast
Struggling to make events drive business growth? Welcome to Event About It, the podcast for event-led growth. Hosted by Megan Martin, we ditch surface-level logistics for the high-stakes event strategy and event marketing your CEO, CMO, and CRO actually cares about. We blend actionable tactics with wild, backstage stories to ensure your next activation is a strategic powerhouse, not just a party. Join us every Friday: • 1st/3rd: Event strategy, stories and “Vent of the Week.” • 2nd/4th:…
Neue Folgen
- The Event ROI Question Every CRO Asks and Nobody Preps For4. Sept. · 25 Min.
- Event Creator Programs: Are You Paying for Reach, Content, or Influence?21. Aug. · 15 Min.
- The Event Content Lifecycle Nobody Teaches You14. Aug. · 47 Min.
- Wi-Fi Disaster That Broke The Event Strategy7. Aug. · 34 Min.
- Is Everything You Know About Gen Z at Events Wrong?31. Juli · 47 Min.
- Trust is Broken. Cvent bet a billion it isn’t24. Juli · 17 Min.
- When Events Become a GTM Motion, Not Just Marketing17. Juli · 55 Min.
- How to Turn Event Data Into Buying Signals10. Juli · 27 Min.
- How to Innovate Without Inventing26. Juni · 36 Min.
- 5 Event Strategy Problems Nobody's Naming19. Juni · 13 Min.