Über diesen Podcast
Some call it the greatest ecommerce podcast in existence. Behind three behemoth brands stand three juggernauts of the marketing world: Cody Plofker (CEO, Jones Road Beauty), Connor MacDonald (CMO, Ridge) & Connor Rolain (Head of Growth, HexClad). Finally, they’re pulling back the curtain to give you a never-before-seen look at what works and what doesn’t work to drive growth.
140 Folgen · business
Marketing Operators
Über diesen Podcast
Some call it the greatest ecommerce podcast in existence. Behind three behemoth brands stand three juggernauts of the marketing world: Cody Plofker (CEO, Jones Road Beauty), Connor MacDonald (CMO, Ridge) & Connor Rolain (Head of Growth, HexClad). Finally, they’re pulling back the curtain to give you a never-before-seen look at what works and what doesn’t work to drive growth.
Neue Folgen
- Incrementality Testing for Black Friday, Cyber Monday: What to Spend?1. Sept. · 1 Std. 00 Min.
- “Leadership Is Leverage”: Motion’s CEO on the Future of Marketing25. Aug. · 1 Std. 13 Min.
- Funnel Coverage: The Upsell Fix Most Brands Never Check18. Aug. · 1 Std. 16 Min.
- Haus CMO Reveals the Incrementality Index Behind Smarter ROAS Calls14. Aug. · 1 Std. 13 Min.
- Employee Number Four to a $1.2B Unilever Exit: Katie Cirulli’s Story11. Aug. · 1 Std. 12 Min.
- Creators Over Reach: How to Rewrite Your Influencer Marketing4. Aug. · 1 Std. 02 Min.
- TikTok Shop Masterclass: Inside Ridge & HexClad Affiliate Programs28. Juli · 1 Std. 02 Min.
- Meta Ads Underperforming? Why + What To Do Right Now21. Juli · 1 Std. 08 Min.
- The Performance Creative Director Hire: Operator vs. Ideator14. Juli · 1 Std. 12 Min.
- Big-Swing vs. Incremental: Our Ecommerce CRO Testing Framework7. Juli · 1 Std. 01 Min.
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