Stop Reporting Churn. Start Forecasting NRR.

<p><strong>Book a call to discuss a workshop</strong> - <a href="https://bit.ly/4wEOJbD" target="_blank" rel="noopener noreferer"><strong>https://bit.ly/4wEOJbD</strong></a></p><p>In this episode, Anika Zubair discusses the importance of forecasting net revenue retention (NRR) instead of focusing on past churn numbers. She explains how forward-looking metrics can elevate customer success teams to strategic business leaders and drive growth.Chapters00:00 Introduction: The problem with churn reporting03:28 Understanding and calculating NRR06:18 The shift from growth at all costs to efficiency10:30 Why focus on existing customers for growth16:54 How to forecast NRR effectively20:28 Tracking leading indicators for customer health22:18 Confidently presenting forecasts to leadership28:41 Building a forecasting culture within your team30:35 The importance of embedding NRR into daily reporting<a href="https://bit.ly/4wEOJbD" target="_blank" rel="noopener noreferer"><br></a><strong></strong></p><p><strong>Connect with Anika Zubair:</strong><br>Website: <a href="https://thecustomersuccesspro.com/">⁠https://thecustomersuccesspro.com/⁠</a><br>LinkedIn:  <a href="https://www.linkedin.com/in/anikazubair/">⁠https://www.linkedin.com/in/anikazubair/⁠</a><br>RevUP Academy: <a href="https://thecustomersuccesspro.com/revup">⁠https://thecustomersuccesspro.com/revup⁠</a></p><p><br></p><p><strong>Grab our FREE resources here:</strong> <a href="https://thecustomersuccesspro.com/resources">⁠https://thecustomersuccesspro.com/resources⁠</a></p><p><br></p><p><strong>Want to be our next podcast guest? Apply here:</strong> <a href="https://www.thecustomersuccesspro.com/podcast-guest">⁠https://www.thecustomersuccesspro.com/podcast-guest⁠</a></p><p><br></p><p><strong>Book Anika as a speaker at your next team event:</strong> <a href="https://www.thecustomersuccesspro.com/team-event">⁠https://www.thecustomersuccesspro.com/team-event</a></p>