Ep. 33 How Consultancies Should Really Use Tech, with Patrick Kelly-Weller

Most consultancies want to “use more tech,” but end up trapped in spreadsheets, scattered SaaS tools, and duct-taped automations that create more friction than they remove. In this episode of The Consultancy Edge, Matt Hodkinson sits down with Patrick Kelly-Weller, founder of Adapt Digital, to unpack what smart, practical digital evolution actually looks like for consultancy firms. Patrick shares the real difference between automation and AI, how to decide between off-the-shelf tools and besp...