Über diesen Podcast
You built a consultancy worth noticing. Getting the market to notice it is a different skill. The Unique Boutique (formerly The Consultancy Edge) is a fortnightly podcast hosted by Matt Hodkinson, exploring the positioning, differentiation, and category-ownership strategies that turn boutique consultancies into the only credible choice.
44 Folgen · business
The Unique Boutique Podcast
Über diesen Podcast
You built a consultancy worth noticing. Getting the market to notice it is a different skill. The Unique Boutique (formerly The Consultancy Edge) is a fortnightly podcast hosted by Matt Hodkinson, exploring the positioning, differentiation, and category-ownership strategies that turn boutique consultancies into the only credible choice.
Neue Folgen
- S2E8: The growth you need is through the thing that scares you, with Deri Hughes21. Aug. · 40 Min.
- S2E7: The billable hour is killing your consultancy, with John Ray24. Juli · 42 Min.
- S2E6: The credible choice, not the louder one, with Sue Rizzello10. Juli · 48 Min.
- S2E5: The Goldmine in your CRM, with Luke Badiali26. Juni · 45 Min.
- S2E4: The truth about paid ads, with Karen Young12. Juni · 44 Min.
- S2E3: Stop selling capability. Start selling outcomes, with Cris Beswick29. Mai · 58 Min.
- S2E2: Positioning AMA with Matt Hodkinson15. Mai · 41 Min.
- S2E1: Category claimed. Standing out, selling smart, and why most consultants are invisible, with Justin Michael1. Mai · 52 Min.
- Ep. 34 Why your marketing feels harder (and what to do about it), with James Thomlinson22. Jan. · 41 Min.
- Ep. 33 How Consultancies Should Really Use Tech, with Patrick Kelly-Weller11. Dez. 2025 · 48 Min.
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