
← App Marketing by App Masters8 Sept · 20 min
Do This Before Running ANY Paid Social Media Marketing
<p>Before you spend money on paid social media marketing, make sure your creative is ready to convert.</p><p>In this video, Steve P. Young breaks down the most important step to take before launching paid ads on Meta, TikTok, Instagram, Facebook, or YouTube: creative research and testing.</p><p>You’ll learn:</p><p>✅ Why your ad creative can make or break a paid campaign</p><p>✅ The key metrics to watch, including hook rate and hold rate</p><p>✅ How to use SocialPeta for competitor ad research</p><p>✅ How to find trending ad creatives and study winning campaigns</p><p>✅ How to analyze competitors’ ad spend across Meta, YouTube, and other channels</p><p>✅ How to turn successful ad patterns into new creative ideas</p><p>If you're building an app or game and planning to scale with paid ads, this is a framework you can use to research, test, and improve your campaigns before wasting thousands on ads that never had a chance.</p><p>Have a question about running paid social media campaigns? Leave it in the comments.</p><p>Planning to scale your app or game globally?</p><p>SocialPeta provides deep insights into global advertising trends, localized creatives, and competitive strategies, helping growth teams expand into new markets with confidence.</p><p>Start your data-driven expansion at:</p><p><a href="https://socialpeta.com/en?utm_source=appmasters&utm_medium=partner-0825" target="_blank" rel="noopener noreferer">https://socialpeta.com/en?utm_source=appmasters&utm_medium=partner-0825</a></p><p>🚀 Need help growing your app?</p><p>App Masters: </p><p><a href="https://www.appmasters.com" target="_blank" rel="ugc noopener noreferrer">https://www.appmasters.com</a></p><p>You can also watch this video here: </p><p><a href=" https://youtu.be/WaOrPQVLz08" target="_blank" rel="ugc noopener noreferrer">https://youtu.be/WaOrPQVLz08</a></p><p>*********************************************</p><p>SPONSORS</p><p>The app growth playbook is changing fast.</p><p>AppsFlyer’s State of eCommerce App Marketing Report 2026 breaks down the latest trends, benchmarks, fraud insights, and market-by-market data every app marketer should know before planning Q4.</p><p>Download it free from the link below: </p><p><a href="https://bit.ly/4uvoHGM" target="_blank" rel="ugc noopener noreferrer">https://bit.ly/4uvoHGM</a></p><p>*********************************************</p><p>Tired of handing 30% of every in-game sale to iOS and Android billing systems? Appcharge is the DTC monetization