Creating Content, Community and a Family-Led Business with Ola Pelovangu Live from London

Recorded Live at The St Bride Foundation in London, on today's special podcast episode I chat to Ola Pelovangu. Ola is a return guest and was first on the podcast all the way at the beginning for episode 7! She is a full time content creator and (soon to be) mum of 6 and wife. Ola has a background in brand partnerships and media; previously global brand partnerships manager at TikTok and prior to that Head of beauty, fashion and media brand partnerships at global media and entertainment. She has been a full time content creator along side her family aka The Pelo Fam for over 5 years now. This converstation is full of candid insight into what goes into being a full time content creator, facilitating home education for their children and how Ola and her husband Darcy manage their lives together.

If you missed out on being in the room for this one I really hope you enjoy it and if you're interested in being there for the next live podcast recording sign up to the waitlist to be the first to hear all about it!

The event was sponsored by Adobe Express. I've been working with Adobe for over 5 years now and I use their tools every single day. Adobe Express has become an integral tool that I use as a small business owner and as a branding designer it's brilliant for setting up the branding I create for my clients!

If you haven't tried it yet check out this link to give it a ago and I would love to hear how you get on!

Key Takeaways

Build from what is already true The Pelo family's public presence grew from values and routines already lived at home, rather than creating a persona for social media. A sustainable brand does not require you to perform; it can be an extension of who you already are. Let values guide your decisions Kindness, responsibility and effort shape how the family works together, makes content and approaches opportunities. Clear values make it easier to grow without losing sight of what matters. Create with people, not just around them The Pelo Fam's product development includes the children's ideas and gives them visibility of the business behind it, including profit and planning. Meaningful collaboration helps everyone feel ownership and learn along the way. Listen for ideas already gaining momentum Pelo Pac grew from a practical solution the family had used for years and a recurring response from their audience. Paying attention to the problems people repeatedly mention can reveal an opportunity worth developing. Make room for individua