How Corporations Socialize Costs To Become Profiteers With Christopher Marquis

Seventy percent of global carbon emissions over the past thirty years came from one hundred companies — yet BP spent millions convincing individuals to calculate their personal carbon footprint, redirecting blame onto consumers rather than the corporations responsible. Cambridge Professor Christopher Marquis, author of The Profiteers: How Business Privatizes Profit and Socializes Cost, returns to Care More Be Better to explain how corporations systematically shift their true costs onto the public, why the solutions must be systemic rather than individual, and where genuine examples of responsible business are quietly showing the way.