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← CMO School29 Sept · 13 min

How Many Hours Should a Fractional CMO Work Per Client?

How Many Hours Should a Fractional CMO Work Per Client?29 Sept13 min

One of the biggest unlocks in my Fractional CMO business was realizing I could make more money by selling LESS of my time.

Because if every new client requires another 10, 15, or 20 hours of your week, there's eventually a ceiling on how much you can earn. And if getting faster and better at your job means you simply have to take on more work to make more money... something about that model is broken.

So in this episode, I'm getting really transparent about what the math actually looks like inside my Fractional CMO business.

I'm sharing:

Why I stopped thinking about Fractional CMO work in terms of billable hoursThe three problems I see with hourly pricing as you move into a leadership roleHow I structure and scope my packages insteadHow many hours I actually spend on different types of clientsThe effective hourly rate I aim for behind the scenesHow to know if you're spending way too much time on your own clients

The goal isn't to squeeze more clients into an already packed calendar. It's to get really good at understanding the value of your time, protecting your scope, and building offers where the numbers actually work.

Because the better you get at this work, the more valuable your time should become. And your business model should allow you to benefit from that.

Ready to take the next step?

If you’re ready to step into the Fractional CMO role but want support as you do it, Fractional CMO School is a 6-month coaching program + community to help you confidently land high-ticket clients and build a 6-figure (and beyond) business as a Fractional CMO.

🎓 Learn More → http://www.fractional-cmo-school.com/

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00:00 How Many Hours Should a Fractional CMO Work Per Client?