Dentistry Uncensored with Howard Farran

← Dentistry Uncensored with Howard Farran3 days ago · 53 min

Tobi Bosede, CEO of DentalFynd : Dentistry Uncensored w/ Howard Farran #1742

Tobi Bosede, CEO of DentalFynd : Dentistry Uncensored w/ Howard Farran #17423 days ago53 min

In this episode, Howard Farran sits down with Tobi Bosede, a recognized leader in artificial intelligence and machine learning — named one of Samasource's "12 Women in Machine Learning to Watch" — who left a career building production AI systems for Fortune 500 companies to found DentalFynd, an AI-powered prepaid booking marketplace for fee-for-service dentistry. The conversation leans hard into the AI question dominating the dental community right now. Tobi draws a clear line between genuine application and buzzword, describing overkill AI as "trying to hit a fly with a hammer when you can just use a swat," and pointing to where it earns its keep: complex and tedious work, like the patented AI quality score she designed to give patients an objective measure of care quality rather than relying on subjective star ratings. She also walks Howard through GEO — generative engine optimization, the emerging successor to SEO — explaining that patients are now searching for dentists inside ChatGPT and Claude rather than Google, and that practices need to show up in those answers. The two also take on the existential debate head-on: Tobi argues that fears of AI revolting or making humans extinct are overblown, that AI only reasons from data humans have already fed it, and that it will most likely fade into the background like electricity or the internet.

The business half of the conversation centers on breaking free from insurance dependence. Tobi lays out the opportunity: roughly 70 million Americans — about 25% of the population — have no dental insurance, representing more than $50 billion in out-of-pocket spending. DentalFynd lets patients browse procedures, see transparent pricing, and prepay at 2 a.m. without playing phone tag, meaning dentists get paid in days rather than months and patients have skin in the game, which sharply reduces no-shows. She and Howard swap stories on the psychology of free versus paid — from FQHC no-show rates to London's congestion charge — and Howard delivers a characteristically blunt rant on why dentists will sign a 40%-off PPO contract without blinking but hesitate over a few hundred dollars in marketing. The episode closes on People of Color in Dental, the nonprofit Tobi founded to build trust, visibility, and connection for minority and newcomer dental professionals — and an on-air invitation for Howard to join the board.

Episode #1742 : Dentistry Uncensored with Howard Farran, Howard sits down with Tobi Bosede — AI and m