About this podcast
Follow The Yellow Brick Road is the podcast for founders who want a clear path to turning clicks into customers. Hosted by Emma Rainville (Founder of Shockwave Solutions, Wizard of Ops) and Mitch Barham (Founder of Barham Marketing, Wizard of Ads), this show breaks down what actually drives growth — from acquisition to conversion to operations. Emma brings the systems and execution behind businesses that run without the founder in the day-to-day. Mitch brings the ads and acquisition that turn…
108 episodes · business
Follow The Yellow Brick Road
About this podcast
Follow The Yellow Brick Road is the podcast for founders who want a clear path to turning clicks into customers. Hosted by Emma Rainville (Founder of Shockwave Solutions, Wizard of Ops) and Mitch Barham (Founder of Barham Marketing, Wizard of Ads), this show breaks down what actually drives growth — from acquisition to conversion to operations. Emma brings the systems and execution behind businesses that run without the founder in the day-to-day. Mitch brings the ads and acquisition that turn…
Recent episodes
- Fire Yourself From Your Own Business (Here's the Math)4 Sept · 16 min
- $50K Staff vs. AI (Why Hiring More People Is Not the Solution)1 Sept · 28 min
- AI Soul vs. AI Brain vs. AI DNA: Which One Do You Actually Need?28 Aug · 19 min
- Fake Rich: Why Millions in Revenue Doesn't Mean You're Making Money25 Aug · 40 min
- AI DNA Explained: The Complete Framework for AI That Actually Runs Your Business18 Aug · 36 min
- Build Your AI DNA: The Foundation That Makes AI Actually Know Your Business11 Aug · 19 min
- How to Build AI Agents That Run Without You (No More Prompting)4 Aug · 16 min
- Why Your Agents Run Wild Without Orchestration (The Missing AI Layer)28 Jul · 30 min
- How to Build AI Agents That Actually Work21 Jul · 24 min
- The Scaling Trap: How Traffic (and AI) Expose Every Crack in Your Business14 Jul · 12 min
podlinkr.com/en/follow-the-yellow-brick-road
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