Fire Yourself From Your Own Business (Here's the Math)

When you have a child, they inherit your DNA. When you hire an employee, they need to inherit your company's.

Emma Rainville (the Wizard of Ops) and Mitch Barham (the Wizard of Ads) make the case that this is the most important marketing conversation they've had — because a shared company AI DNA turns every agent into a marketer who remembers every split test, every button, every headline you've ever run.

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🚀 BUILD YOUR AI WORKFORCE LIVE

Three live sessions with Emma and Mitch. You leave with two AI employees deployed inside your business: an Ops Intelligence Analyst and a Media Intelligence Analyst — roles that replace $170K–$240K a year in payroll, running on the AI subscription you already pay for.

Learn more 👉 https://theaiworkforcelab.com/

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Emma once hired a copywriter at $500K-a-year rates because of what he carried in his head — years of iterations and split tests from one of the biggest companies in his space. That knowledge is exactly what an AI DNA gives you, permanently. Then she does the math on the time: 6 to 12 hours to build it, 20 hours back the first month, 55 to 60 the next. And she has a name for anyone who says they're too busy.

⏱️ TIMESTAMPS

2:53 – The most important marketing episode we'll do

3:25 – The five chromosomes, fast

5:00 – Pattern recognition vs. a human being