Reality Check: Exploring the Data Behind the GBS AI Hype

The AI conversation in Global Business Services is loud; but how much of it is grounded in reality? In this episode, we sit down with two of the most authoritative voices in the GBS industry: Naomi Secor and Barbara Hodge, SSON Research & Analytics. Together, bringing over four decades of experience tracking the trends and transformations shaping shared services worldwide. They're here to cut through the noise and give us the data-backed truth on where GBS organisations actual...