Is LinkedIn's AI Any Good?

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SUMMARY In this episode of The LinkedIn Ads Show, AJ Wilcox dives into how AI is transforming LinkedIn Ads: from the good, to the bad, to the genuinely useful. He breaks down LinkedIn's new AI features like Draft with AI, Brand Kit, predictive audiences, and auto-targeting, explaining which tools are worth using and which ones deserve caution. AJ also shares how his team is using AI behind the scenes to build custom reporting systems, automate ABM list processing, and dramatically reduce manual work. Plus, he covers several new LinkedIn Ads updates, including personalized Message Ad subject lines, Lead Gen Forms for Thought Leader Ads, and practical AI workflows that can save advertisers hours every week.

TRANSCRIPT For the full show transcript, see the show notes page here: Episode 173.