The Pseudoscience Problem Taking Over Tennis Coaching

<p>Tennis social media is increasingly filled with coaching methods described as “research-backed,” “neuroscience-based” or scientifically proven. But what evidence actually supports these claims?</p><p>Steve Whelan examines how elite-player videos, isolated studies, scientific terminology and personal testimonials can create an illusion of evidence—and why ecological coaching must be held to the same critical standards as every other approach.</p>