
← North Star Conversations | Unlock Your Potential, Performance & Purpose6 days ago · 1 h 25 min
Scale-Up Coach: Stuck Below a Million & No Exit Plan? How to Scale Smarter & Build Real Value - Paul Avins | EP 281
Episode Notes
In this episode, I sit down with Paul Avins, a scale-up strategist who has spent over 20 years helping more than a thousand business owners break the £1 million revenue line. We talk about how we met on Clubhouse, the network marketing event that started his personal development journey, and how being adopted left him angry and asking "what's wrong with me?" until he made peace with it. Paul shares what it was like to build a 450-person company by 26 and lose the money within weeks of selling. He breaks down the milestones from 1 to 5 to 10 million, why identity (owner, not operator) comes first, and why you should know your "number" before you chase an exit. He also tells the story behind his trademark purple and the cardiac arrest that changed how he sees contribution.
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Video Chapters
00:00 - Introduction: meeting on Clubhouse
00:57 - Loneliness and the resurgence of community
02:49 - Why running a business is lonely, and why events matter
04:33 - Human connection as the new currency
06:11 - The network marketing meeting that started it all
07:49 - "Invest 10% of everything you earn back in you"
08:58 - The policeman neighbor who made a fortune