Real Estate Coaching Radio

← Real Estate Coaching Radio3 days ago · 21 min

Real Estate Listings: Your Seller Is Fact-Checking Your Price With ChatGPT

Real Estate Listings: Your Seller Is Fact-Checking Your Price With ChatGPT3 days ago21 min

Your seller may be fact-checking your listing price with ChatGPT after you leave the appointment.

If AI gives them a different answer, you could lose the listing without ever finding out what happened.

In this episode, Tim and Julie Harris explain how AI is changing the listing appointment and why real estate agents need to stop treating automated pricing research as something they can simply argue against.

The issue is not only whether AI gives the right answer. It is how confidently it can deliver an incomplete answer based on the prompt and information it receives.

Tim and Julie break down why agents should assume sellers will check their pricing recommendations, how the wording of an AI prompt can influence the result, and why agents should consider giving sellers an objective prompt before the listing appointment.

They also explain how to handle a seller who brings an AI-generated valuation into the conversation, why off-market sales and local market knowledge still matter, how nearby new construction and builder financing can affect resale pricing, and why buyers are often comparing payments rather than prices.

You'll learn how to use AI without fighting it, how to strengthen your CMA with information the technology may have missed, how to build greater pricing conviction, and why staying focused on listings can create opportunities while competing agents become distracted.

Free training: HarrisRealEstateDaily.com

Coaching: PremierCoaching.com

Join eXp + Libertas: WhyLibertas.com/Harris

Text Tim Direct: 512-758-0206

Opinions are my own and not the views of eXp Realty.