
← The Afternoon Advisor23 Sept · 48 min
We Read the Kitces Marketing Study (So You Don't Have To) w/ Nick Meyer | The Afternoon Advisor E14
We Read the Kitces Marketing Study (So You Don't Have To) w/ Nick Meyer | The Afternoon Advisor E14
The 2026 Kitces Marketing Survey just dropped, and we read all 123 pages so you don't have to. In this episode, Nate reads Nick some of the wildest stats from the study — live, unfiltered reactions included. We cover: Why advisors rate their own marketing a 4.5/10 (and why that hasn't changed) The average advisor uses 4-5 marketing tactics — is that too many, or not enough? Marketing costs firms just 7% of revenue... which is way too low 98% of advisor social media use is on LinkedIn, but...