← The Money Trench - The Music Industry Podcast with Mark Sutherland28 Jun · 1 h 02 min

TMT:96 Pat Carr on Why Marketing Remains Essential To the Music Biz

TMT:96 Pat Carr on Why Marketing Remains Essential To the Music Biz28 Jun1 h 02 min

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Welcome to The Money Trench! This week, Mark is joined by Pat Carr, legendary marketing and management executive, and founder of the Remote Control Agency.

Through her 40 year career, Pat has marketed many iconic acts such as Ash, Blondie, and Rick Astley.

The pair discuss the changing landscape of marketing, how new social media laws may affect the industry, and why true musical connection can’t be faked.

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