Vince Rountree: How a Plant-Based Diet Can Transform Your Health

Ali interviews plant-based coach Vince Rountree, whom she met at the IC&M conference, about his journey into whole-food, plant-based nutrition and coaching. Vince explains that after a 2011 physical showed high cholesterol and blood pressure and he was told he’d need pills for life, he researched heart disease prevention, found Dr. Caldwell Esselstyn’s work, and went all-in; in six weeks his total cholesterol dropped from 240 to 132, LDL from 170 to 78, blood pressure improved, and he lost 20 pounds. He describes building a coaching business after feeling “called” to leave corporate marketing in 2015, primarily serving women in their 50s–70s while trying to reach more men. He shares gaining 20 pounds of muscle in his 60s without protein powder, his client-motivation approach of finding a “why that makes you cry,” advice for plant-based households with non-plant-based spouses, and a client story of Annie in Alaska who improved dramatically from stage five chronic kidney disease and type 2 diabetes.

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