
← The Pulse of Healthcare3 Dec 2025 · 13 min
Escaping the Big Box Cycle with Smarter Health Plans
Escaping the Big Box Cycle with Smarter Health Plans
In this episode, Dr. John and Peter unpack the growing dilemma employers face as healthcare costs continue to rise at an unsustainable pace. Despite mounting pressure on budgets, many brokers still funnel employers toward the same Big Box health insurance carriers—often overlooking newer, more innovative plan options from smaller, regional insurers that can deliver better value. We explore why this happens, what employers aren’t being told, and how forward-thinking companies (like our o...