The Young Irish Farmer Revolutionising Farming | Sophie Bell

What does the future of farming in Ireland look like?

Sophie Bell is a young farmer from County Cavan who took on the running of her family farm at just 17, while finishing her Leaving Cert.

Today, she’s balancing farming with a career in social media, speaking about agriculture across Ireland and Europe, and rethinking what it means to build a sustainable life from the land.

We talk about the pressure on farmers to have a second income, why farming can feel more like a culture than a career, and the barriers facing the next generation.

Sophie also shares what she learned from researching the impact of bovine TB on farmers, what it's like being a young woman in a traditionally male-dominated industry, and how social media has opened doors she never expected.

And then we get into what she's changing on the farm — moving away from commodity pricing and towards a model where she has more control over what the farm earns, how it operates, and where it goes next.

A conversation about farming, money, gender, social media, and what happens when you stop accepting that things have to be done the way they've always been done.

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