
← This Old Marketing - News Podcast Weekly with Joe Pulizzi and Robert Rose7 Aug · 1 h 09 min
The Great AI Slop Cleanup (544)
LinkedIn says it is declaring war on AI slop, even though the platform helped create the conditions that made endless generic content possible. Joe and Robert discuss LinkedIn's new cleanup efforts and whether platforms can distinguish low-quality AI content from valuable AI-assisted work.
Next, the boys cover the breaking story involving rogue AI agents from Anthropic and Meta. Is this marketing theatre or real-world training problems with AI?
Disney and TikTok are partnering to give creators access to Disney content and bring fan-made videos into the Disney+ experience. Is Disney empowering creators and strengthening fandom a good move, or too late?
In Marketing Winners and Losers, Robert's winner is Spotify for adding Merlin to its AI music-remix initiative. Joe's winner is Aéropostale's The Intern Diaries, featuring 16-year-old creator Déjà Clark as an active participant in both the content and product-development process.
In Rants and Raves, Robert raves about a New York Times article on AI transformation from Lululemon's former chief information officer. Joe rants about the Los Angeles Times comparing AI skills with an MBA and explains why knowing how to operate today's tools is not the same as learning strategy, judgment and critical thinking.
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