79. The State of the Customer 2026: 3 findings that will change your approach

<p><span style="background-color: transparent; color: rgb(0, 0, 0);">Most online business owners believe they're creating a great customer experience. But are they measuring it?</span></p><p><br></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">In this episode, I'm giving you an exclusive sneak peek inside the brand-new </span><a href="https://candocontent.com/state-of-the-customer-report" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(0, 0, 0);"><strong>State of the Customer Report 2026</strong></a><span style="background-color: transparent; color: rgb(0, 0, 0);"> sharing three of the biggest gaps emerging across the online business industry.</span></p><p><br></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">From confidence without evidence, to loyalty programmes that never get off the ground, to the growing importance of transparency in an AI-powered world, these findings reveal where businesses think they're succeeding... and where customers are experiencing something very different.</span></p><p><br></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">If you've ever wondered whether your customer experience has blind spots, this episode is for you.</span></p><p><br></p><p><strong style="background-color: transparent; color: rgb(0, 0, 0);">What we cover:</strong></p><ul><li><span style="background-color: transparent;">Why confidence doesn't always equal customer success</span></li><li><span style="background-color: transparent;">The surprising percentage of businesses tracking absolutely nothing</span></li><li><span style="background-color: transparent;">Why loyalty programmes remain more idea than reality</span></li><li><span style="background-color: transparent;">The buying factor customers ranked above bonuses and urgency</span></li><li><span style="background-color: transparent;">How AI is widening the gap between polished marketing and genuine trust</span></li><li><span style="background-color: transparent;">Why measuring customer experience matters more than ever</span></li></ul><p><br></p><p><strong style="color: rgb(0, 0, 0); background-color: transparent;">View the episode transcript </strong><a href="https://link.candocontent.com/79" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204); background-color: transparent;"><strong>here</strong></a><strong style="color: rgb(0, 0, 0); background-color: transparent;">.</strong></p><p></p><p><strong style="background-color: transparent; color: rgb(0, 0, 0);">Where to from here?</strong></p><p><br></p><p>Grab the 2026 State of the Customer Report FREE <a href="https://candocontent.com/state-of-the-customer-report" rel="noopener noreferrer" target="_blank">right here</a>.</p><p>Generate 10 tailored-to-you survey questions FREE <a href="https://candocontent.com/survey-questions" rel="noopener noreferrer" target="_blank">right here</a>.</p><p><br></p><p><strong style="color: rgb(0, 0, 0); background-color: transparent;">Join Retention Lab</strong><strong>🧪</strong><strong style="color: rgb(0, 0, 0); background-color: transparent;">, </strong><span style="color: rgb(0, 0, 0); background-color: transparent;">the community to help you b</span>uild a signature customer experience that keeps people coming back, gets them talking and grows your business without you having to start from scratch every single month<span style="color: rgb(0, 0, 0); background-color: transparent;">.&nbsp;</span><a href="https://link.candocontent.com/community" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">Join here!</a></p><p><br></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">Find out how you can get my strategic customer experience brain on your brand </span><a href="https://link.candocontent.com/website" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">here</a><span style="color: rgb(0, 0, 0);