S4: EP 9 Manuel Leyshon - Loco Tequila

<p>Welcome back to <em>Wheels, Deals and Meals</em>! This week, we sit down at Amalfi Restaurant with Manuel Leyshon, the driving force behind <strong>Loco Tequila</strong>. From his early days in Mexico City to navigating the global spirits market, Manuel shares the story of how he helped build a brand that defies the status quo.</p><p>In this episode, we dive into the &quot;Loco&quot; philosophy—a commitment to quality, pure agave, and a process that respects the land (terruño) above all else.</p><p><strong>Video Timestamps:</strong></p><ul><li><p><strong>00:00:00</strong> – Intro: Great food, great company, and the &quot;Loco&quot; spirit.</p></li><li><p><strong>00:01:36</strong> – Origins: Growing up in Mexico City, León, and Guadalajara.</p></li><li><p><strong>00:06:33</strong> – Career Path: From Pernod Ricard to the Automotive Industry.</p></li><li><p><strong>00:09:31</strong> – The &quot;Loco&quot; Adventure: Building a brand from ground zero in Monterrey.</p></li><li><p><strong>00:12:07</strong> – Strategic Growth: Why Texas and California are the keys to the U.S. market.</p></li><li><p><strong>00:14:55</strong> – The Truth About Tequila: Additive-free trends and why quality matters.</p></li><li><p><strong>00:18:25</strong> – Exploring Expressions: Blanco, Reposado, and Puro Corazón.</p></li><li><p><strong>00:24:20</strong> – Fun Stuff: &quot;The Jalapeño&quot; (his first car), Porsche dreams, and his love for Mexico.</p></li><li><p><strong>00:30:20</strong> – How to get Loco Tequila: Online and retail.</p></li></ul><p><strong>Find Loco Tequila:</strong>Ready to taste the difference? Visit <a href="https://locotequila.com" target="_blank" rel="noopener">locotequila.com</a> to find a retailer or order online. Don’t forget to check out their unique expressions, including the Blanco de Abolengo and the ultra-limited &quot;Puro Corazón.&quot;</p><p><strong>#LocoTequila #WheelsDealsAndMeals #AdditiveFreeTequila #Entrepreneurship #MexicoToTheWorld #PremiumTequila #ArnoldGarcia #BusinessStories</strong></p><p><strong>Subscribe for more conversations about good food, good business, and good cars!</strong></p>