
À propos de ce podcast
The Impact Pricing Podcast will help you win more business at higher prices by teaching you about pricing and value. Once you understand how your buyers perceive the value of your product, you can build, market and sell products that win at higher prices. Pricing is really about creating, communicating and capturing value.
500 épisodes · Marketing
Impact Pricing
À propos de ce podcast
The Impact Pricing Podcast will help you win more business at higher prices by teaching you about pricing and value. Once you understand how your buyers perceive the value of your product, you can build, market and sell products that win at higher prices. Pricing is really about creating, communicating and capturing value.
Épisodes récents
- Buyer Insight: Product Myopia: The Antidoteil y a 6 jours · 8 min
- Is Your Business Healthy? Your Pricing May Have the Answer with John Gilbo5 oct. · 26 min
- Buyer Insight: Product Myopia: The Symptoms You've Been Misdiagnosing2 oct. · 7 min
- How to Raise Prices When Everything Is Getting More Expensive with Jacob Moller Korsgaard28 sept. · 23 min
- Buyer Insight: Product Myopia: Where It Hides in Your Company25 sept. · 9 min
- Why AI Gets Pricing Wrong and How to Train It to Get Pricing Right with Roberto Rivera21 sept. · 31 min
- Buyer Insight: Product Myopia: The Disease You Don't Know You Have18 sept. · 5 min
- Why Technically Correct Pricing Recommendation Can be Strategically Wrong with Sandeep Mathew14 sept. · 21 min
- Buyer Insight: The Value Was Always There11 sept. · 14 min
- The $80M Dealer Reveals the Pricing Tricks First-Time Car Buyers Miss with Dominic Genova7 sept. · 31 min