
← Marketing Against The Grain17 sep · 34 min
Zero-Click Marketing: How to Win When Google Stops Sending Traffic
Free: 15 prompts to keep your brand visible in search https://clickhubspot.com/ikub
Ep. 454
Did you know that today, 68% of all Google searches end without a single click?
Kipp, Kieran, and guest Amanda Natividad (founder of Zero Click Marketing, and co-author of the forthcoming book, Zero Click Marketing) dive into the era of zero-click marketing, covering how search behavior is changing, what it means for your company’s growth, and what you must do to thrive. Learn more on evolving beyond Google to meet your audience where they are, rethinking the purpose of SEO in a diversified search landscape, and building lasting value by focusing on the right audience—not just more traffic.
Mentions
Amanda Natividad https://www.linkedin.com/in/amandanat/
Zero Click Marketing https://zeroclickmarketing.co/
Zero Click Marketing (book) https://www.damngravity.com/products/zero-click-marketing
SparkToro https://sparktoro.com/
Loop: Outlearn. Outmarket. Outgrow https://www.hubspot.com/loop-marketing-book
Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt
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