
Over deze podcast
The Zac Anesbury Show is a podcast featuring leading marketing academics and industry professionals discussing evidence-based marketing, consumer behaviour, higher education, and research. Hosted by Dr Zachary Anesbury, Senior Lecturer in Marketing at Adelaide University and Senior Marketing Scientist at the Ehrenberg-Bass Institute, the podcast aims to make marketing research more accessible and connect research, teaching, and industry practice.
178 afleveringen · business
The Zac Anesbury Show: Your Marketing Podcast
Over deze podcast
The Zac Anesbury Show is a podcast featuring leading marketing academics and industry professionals discussing evidence-based marketing, consumer behaviour, higher education, and research. Hosted by Dr Zachary Anesbury, Senior Lecturer in Marketing at Adelaide University and Senior Marketing Scientist at the Ehrenberg-Bass Institute, the podcast aims to make marketing research more accessible and connect research, teaching, and industry practice.
Recente afleveringen
- Valuable Insights for Getting Published in the International Journal of Advertising Part 1 (Professor Ray Taylor) - S3 EP4 6/1210 sep · 13 min
- Elevate Your Review Game: Top Tips for Journal Reviewers (Professor Ray Taylor) - S3 EP4 5/128 sep · 10 min
- The Struggle of Meeting KPIs: Publishing in Leading Marketing Journals (Professor Ray Taylor) - S3 EP4 4/126 sep · 12 min
- Understanding Job Interviews at the American Marketing Academy Conference (Professor Ray Taylor) - S3 EP4 3/124 sep · 6 min
- Advertising Conferences: Who Attends (Professor Ray Taylor) - S3 EP4 2/122 sep · 8 min
- Get to Know Prof. Ray Taylor: John A. Murphy Endowed Chair Professor of Marketing - S3 EP4 1/1231 aug · 17 min
- The Zac Anesbury Show S03E04: Insights from Prof. Ray Taylor6 feb · 2 u 10 min
- Your First Job: Navigating the Path to an Academic or Industry Role (Assoc. Prof. Benedetta Crisafulli)10 okt 2025 · 9 min
- Your Next Favorite Read: Expert Book Recommendations (Assoc. Prof. Benedetta Crisafulli)5 okt 2025 · 5 min
- Competence is power: How digital influencers impact buying decisions in B2B markets (Assoc. Prof. Benedetta Crisafulli)30 sep 2025 · 31 min