AMA Marketing / And with Bennie F. Johnson

← AMA Marketing / And with Bennie F. Johnson8 Apr · 42 min

Being in love with an iconic brand

Being in love with an iconic brand8 Apr42 min

Mollie Hansen, Chief Marketing Officer for Airstream, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about being in love with an iconic brand, why generational stories are important to a brand and the company, and the using customer stories and experiences to celebrate the brand.