À propos de ce podcast
Struggling to make events drive business growth? Welcome to Event About It, the podcast for event-led growth. Hosted by Megan Martin, we ditch surface-level logistics for the high-stakes event strategy and event marketing your CEO, CMO, and CRO actually cares about. We blend actionable tactics with wild, backstage stories to ensure your next activation is a strategic powerhouse, not just a party. Join us every Friday: • 1st/3rd: Event strategy, stories and “Vent of the Week.” • 2nd/4th:…
70 épisodes · Business
EVENT ABOUT IT: Event Marketing, Strategy & Business Growth
À propos de ce podcast
Struggling to make events drive business growth? Welcome to Event About It, the podcast for event-led growth. Hosted by Megan Martin, we ditch surface-level logistics for the high-stakes event strategy and event marketing your CEO, CMO, and CRO actually cares about. We blend actionable tactics with wild, backstage stories to ensure your next activation is a strategic powerhouse, not just a party. Join us every Friday: • 1st/3rd: Event strategy, stories and “Vent of the Week.” • 2nd/4th:…
Épisodes récents
- Should You Gate Your Event Agenda or Give It Away?2 oct. · 18 min
- Can You Vibe Code Your Way to Real Event Technology?25 sept. · 45 min
- Should Your Event Team Report to Demand Gen Instead of Marketing?18 sept. · 22 min
- Which Four Numbers Do Executives Actually Want From Your Event?11 sept. · 58 min
- The Event ROI Question Every CRO Asks and Nobody Preps For4 sept. · 25 min
- Event Creator Programs: Are You Paying for Reach, Content, or Influence?21 août · 15 min
- The Event Content Lifecycle Nobody Teaches You14 août · 47 min
- Wi-Fi Disaster That Broke The Event Strategy7 août · 34 min
- Is Everything You Know About Gen Z at Events Wrong?31 juil. · 47 min
- Trust is Broken. Cvent bet a billion it isn’t24 juil. · 17 min
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